Strategic Marketing Plans

Comprehensive Strategic Marketing Plans

BAM works with our clients’ executive management teams to determine and execute the best short and long-term strategies to support their growth initiatives and improve brand recognition. Our strategic process is designed to support the organization’s overall strategic plan through specific marketing goals and initiatives, and the outcome is a roadmap to our clients’ success. BAM’s Strategic Marketing Plan development process encompasses a variety of services, including:

Strategy

Discovery & Analysis
Competitor Research
Brand Analysis
Digital Marketing Audit
Budget Recommendations
Media Planning

Execution

Budget Allocation
Branding & Creative Development
Media Negotiation & Execution
Online Management
Video Production
Public Relations

BAM provides a comprehensive annual marketing plan for all of our clients and manages every aspect of the plan throughout the year. Plans often include specific campaigns, each with their own timeline and budget, to meet each defined marketing objective. We maintain regular contact with our clients to provide progress updates and ensure satisfaction.