Comprehensive Strategic Marketing Plans
BAM works with our clients’ executive management teams to determine and execute the best short and long-term strategies to support their growth initiatives and improve brand recognition. Our strategic process is designed to support the organization’s overall strategic plan through specific marketing goals and initiatives, and the outcome is a roadmap to our clients’ success. BAM’s Strategic Marketing Plan development process encompasses a variety of services, including:
Strategy
- Discovery & Analysis
- Competitor Research
- Brand Analysis
- Digital Marketing Audit
- Budget Recommendations
- Media Planning
Execution
- Budget Allocation
- Branding & Creative Development
- Media Negotiation & Execution
- Online Management
- Video Production
- Public Relations
BAM provides a comprehensive annual marketing plan for all of our clients and manages every aspect of the plan throughout the year. Plans often include specific campaigns, each with their own timeline and budget, to meet each defined marketing objective. We maintain regular contact with our clients to provide progress updates and ensure satisfaction.